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Instagram testing new feature to make comments ‘more friendly’

Silhouettes of mobile users are seen next to a screen projection of the Instagram logo in this picture illustration taken March 28, 2018. —Reuters

Instagram is testing a new feature to introduce a “dislike button” that “gives people a private way to signal that they don’t feel good about that particular comment,” said Instagram head Adam Mosseri in a post on social media site Threads.

The button is a downward-facing arrow next to the like button in the comments.

“I want to be clear: this is a test, there is no dislike count, nor will anyone know if you tap the button,” he added.

Instagram testing new feature to make comments ‘more friendly

Eventually, the social media site may integrate this into comments ranking to move disliked comments lower down. “Our hope is that this might help make comments more friendly on Instagram,” Mosseri added.

”We’re working on ways to help people better control their Instagram experience and what they’re seeing on the app,” The Verge quoted Instagram spokesperson Christine Pai as saying.

“We’re testing a new button next to each comment on a Reel or Feed post for people to privately signal they don’t feel good about that particular comment or find it relevant, with a small group of people to start. Later, we may also test moving these comments lower down in the comments section to help create a better experience.”

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